Salesforce Marketing Cloud Architect
Job Description
We Are:
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
As Accenture Song's marketing experts, we help businesses drive demand, build brands and change the way people live. From consulting and creative campaigns to insights and analytics, we’ve got the speed, scale and strategic thinking to help CMOs and brands make an impact at every stage of the customer journey.
Job Description:
As a marketing strategy whiz, you know exactly what it takes to create the perfect digital customer experience. And clients have come to rely on you for your expertise to deliver that experience with the right mix of marketing technologies. If you have experience combining strategy, experience design, and technology to deliver success, we’d like to meet you.
The work:
Work with marketing, integration, and data technologies to design and implement new customer experience strategies and solutions for clients,
Ensure overall success of marketing technology implementations, focusing on the client relationship, financials, project delivery, resourcing, and overall program health
Identify and pursue follow-on project opportunities
Plan and estimate delivery work, focusing on project milestones, resource planning (both on-shore and off-shore), scope, and budget
Manage business requirements and project ideation
Manage and contribute to solution plan definition
Identify, manage, and track key dependencies, issues, and risks
Contribute to the business development process by participating in sales calls, assist/lead proposal development efforts and delivering client presentations
Contribute to the ongoing development of solution/program offering approaches, methodologies, techniques, and business development tools
Qualifications
Here’s what you need:
5+ years of full lifecycle implementation experience using various SDLC methodologies, including Waterfall and Agile
10+ years of experience in tactical deployment or re-launch of Marketing applications (Adobe Experience Cloud, Oracle Marketing Cloud, Salesforce Marketing Cloud, and/or Marketo), Personalization (Rich Relevance, Adobe Target, and/or Unica Interact), Loyalty (Kobie and/or Brierley), MDM (Reltio and/or Talend), and/or iPaaS (SnapLogic and/or Mulesoft).
2+ years of experience with Customer Data Platform technologies : Salesforce Data Cloud, Adobe Experience Platform
3+ years of project management experience, delivering technology solutions
Bachelor's degree or equivalent (minimum 12 years) work experience
English is required for this position as this role will regularly interact with stakeholders across Canada, US and other countries across our Global footprint where English is the common language. Due to the significant high volume of interactions with these English-speaking stakeholders, which is inherent to this position, it is not possible to reorganize the company's activities to avoid this requirement.
Bonus points if:
Spoken and written French
Experience implementing Marketing, Personalization, and Data Orchestration technologies such as Adobe Experience Cloud, Oracle Marketing Cloud, Salesforce Marketing Cloud, Marketo, Reltio, Talend, SnapLogic, MuleSoft, Informatica Cloud, Rich Relevance, Unica Interact, Kobie, Brierley and deploying new channels
Experience with marketing campaign design, implementation and execution
Experience in algorithmic decisioning or interactive management
Exceptionally strong leadership & communication skills to effectively manage client accounts and multidisciplinary teams
Experience in a consulting environment and/or digital agency with demonstrated track record of continuing responsibilities, creativity and innovation
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